The Harley-Davidson Street 750 is a bike that caused quite a lot of controversy. It’s small, cheap and targeted at the young beginner rider market. While that’s not necessarily a bad thing, it’s also not good. But the genius behind Cherry’s Company in Japan have taken the uninspiring Street 750 and turned it into a spectacular piece of art.
With a $7,500 starting price the Street 750 is neither the cheapest nor is it the nicest beginner bike a young rider can buy. It’s marketed as being cheap, yet the only thing that’s truly cheap about it is the build quality. The engine is moderate, and the brakes are atrocious. Compared to a some of the other bikes on the market for less money, the reality of the Street 750 sets in. And while I could easily keep rambling on about how much I loathe the Street 750, I want to instead talk about a shop that has created a masterpiece using the Street 750.
Kaichiroh Kurosu is the man behind the curtain that is Cherry’s Company. Based in Japan, Kurosu has been wrenching on Harley-Davidsons for over 20-years. Even with a proven track record Kurosu doesn’t limit himself to one generation of Harley. He doesn’t even limit himself to only Harleys. And in this case he was enlisted by Harley-Davidson themselves. Harley enlisted 5 of Japan’s top builders to customize Street 750s. Probably in an attempt to show people that it doesn’t have to be a terrible motorcycle.
The final product speaks for itself. Kurosu and his Cherry’s team made the Street 750 unrecognizable, with almost everything except for the engine being changed. The frame is now an intricate custom trellis design, beautifully cradling the stock 750cc V-twin. The swing arm follows suit, using the same sweeping trellis design. Cherry’s elected for a single exposed shock utilizing a direct linkage system. Gone is the dinky 140mm width rear tire, instead a 195mm unit resides in its place. Supporting that wide rear tire is a one-off custom 4 spoke wheel, adding a nice contrast to the sweeping frame design. To top off the rear end, Cherry’s converted the belt drive Street 750 to a standard chain drive, adding style and functionality.
Sticking with the trellis design Kurosu ditched the 37mm forks in favor of a hand built girder fork. This made room for a wider 120 width tire on a matching 4 spoke rim. Cherry’s also ditched front fender, electing to focus more on the front fairing. The front fairing is as unique as everything else in this build, with the lower half being hand formed sheet metal topped with a small bubble windscreen. The contours of the windscreen match perfectly to the rest of the body lines, particularly the tail section.
When we start talking about the bodywork one of the first things worth mentioning is the paint. There were only two duties outsourced for this build, paint and leather work. And both were knocked out of the park. The paint was done by Nomad Concepts, perfectly matching the pinstriping to the lines of the body. The tank, tail section, and belly pan are all hand-formed from aluminum. Each one is mounted with quarter turn fasteners typically reserved for racing machines. Underneath the tank cover and tail section you will find a hand fabricated aluminum tank paired with a unique battery box and electrical system that mounts inside the tail section. Even the welds on a battery box you will never see are impressive. This is the kind of attention to detail Harley could learn from, at least with the stock Street 750.
As if all of this work wasn’t enough Cherry’s took it even further and decided to boost the performance of the Street 750. And we mean boost literally. Instead of just improving the looks Cheery’s went all in and turbocharged the little V-twin. To pull this off Kurosu and his team had to manufacture a new oil cooling system as well as build a one off intercooler and air surge tank.
Instead of hiding these turbo bits behind the fairing they did what they do best and made them visually stunning. The intercooler and intake are combined into one hand-formed piece of aluminum, sporting the words ‘Street Fighter’ on the side. A beautiful play on words. All of the exhaust inlet components are painted black, while the intake side is polished aluminum, adding to the unique contrast on the rest of the build. The cherry on top is the chrome under seat exhaust, protruding slightly past the rounded tail section.
With the added performance coming from the engine, Cherry’s utilized all the custom work they had done to the frame and changed the geometry of the Street 750 drastically, giving it a more aggressive makeover that better suits the new found turbo power. To complete the package both wheels are shod in Dunlop racing slicks.
Overall, the the Street Fighter as Cherry’s call it, has almost nothing in common with the standard Street 750. Utilizing the Street 750 engine and transmission, Cherry’s ditched almost everything else, and that’s possibly the best move that could have been made. If the end result looks this good I can’t imagine what this shop could do with a better starting platform. It’s safe to say Kaichiroh Kurosu’s Cherry’s Company has done the impossible and built a Street 750 that we can actually get behind.